Why have ICO Projects Failed? — Part 2

Sectors that are difficult to access and not very dynamic

In other cases, the enormous specificity of the initiatives has met with an extremely small and hard to access target audience.

The degree of project maturity

In this sense, even knowing that often innovation is born a long way from the “project coming to life” (financing is the support that would help cover that gap), and entrepreneurship has been generalized without a single business plan. Thus, creating a tortuous path, complete of unknown things until the final solution. Investors are increasingly skeptical regarding these approaches.

Reputation and professionalism of the promoter team

In the absence of regulation, a safeguard of the investor resides in the reputation and capabilities of the promoter team, whose image is compromised in the good course of the initiative. Every initiative, after all, ends up being a projection of the profile and vision of the management team.

Innovation and technical reliability

Some projects succumb, even in their own ICO, for the unforeseen traffic of users to their servers, which become saturated and thus collapse. Which alerts on fundamental issues. Are the technical parameters that define the project well measured? Similarly, the detail of the smart contracts sometimes does not…